On-Page SEO 🆚 Off-Page SEO

Dopinger
1 min readMar 27, 2022

We recently conducted a survey on this topic. In this survey, we asked you whether you would give more importance to On-Page SEO or Off-Page SEO. Of course, just like digital marketing, these are parts of a lager strategy and it is not possible to get anywhere by just doing on of them. We wanted to briefly introduce these two areas which are equally important. Let’s get started👇

On-Page SEO🙂
On-page SEO is done by adjusting certain components of the site so that the intent of your content can be clearly understood by search engines. In return for this careful thought, search engines reward websites with higher rankings on the search index.

Off Page SEO🙃
Offsite SEO is the concept of having other sites link back to yours, indicating that you are an authority in your industry. The Google search engine algorithm places a decent amount of weight on authority for a site. This can come from the site having been around and active for a long period or time, or from outside engagement.

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